Commercial Drive Print Communications
Commercial Drive has been home to our office and residence since 1991. In 2000 we began marketing Commercial Drive and continued working with the BIA for the next 13 years. In that first year we designed and launched their first website, produced the neighborhood’s first edition of street banners, and started their very successful co-op ad program.
Our print communications included walking maps that located each of the 220 businesses, marketing brochures, print ad campaigns, transit advertising, street banners, display graphics, street signs, and more.
All-in-all, it was an amazing 13 year experience and helped make our great neighborhood even better.
We were fortunate to have Ian and his team’s resources in the development and implementation of The Drive’s branding, marketing, and promotion. Ian put The Drive out there with professional and creative ads and programs that pulled people to experience our unique restaurants, coffee shops and retailers – not just once but as repeat visitors.
Ian got us noticed with tourist brochures, interactive informative web pages, and outstanding and creative banners. His SkyTrain ad campaigns drove retail traffic and helped build demographics – showing us where our market is coming from. Their program to recycle our banners into bags and umbrellas generated revenues for new street green spaces.
Ian and his team are visionaries who get results for their clients; keep on, or under, budget; and meet deadlines.
– Rob Forrest
Vice President of the Commercial Drive BIA : 15+ Years
Vice President of Property Services Gulf Pacific Group : 18+ Years
- Brand standards
- AGM reports
- Walking maps
- Display graphics
- Street signs